Aria Development Group
OVERVIEW
MMP Digital helped build the digital foundation for CEO and Founder Josh Benaim to launch and promote his groundbreaking book Real Estate: A Love Story. The MMP team built the entire website and social media presence in less than 6 weeks, collaborating with Josh to leading creative direction, brand strategy and execution.
MMP developed a customized strategy including:
Social Media
Built out the entire social media campaign.
Creative direction, copy, brand strategy, design, and more.
Key innovation: serialized all 3 parts to the book in one cohesive feed—over 375 posts!
Website
Led Website complete site creation, both creative and strategy.
Comprehensive site architecture, including e-commerce and social integration.